Business superintelligence that acts.
For sales teams:
Close more of the deals already in your pipeline.
Deals die where nobody is looking. See every deal and how likely it is to close. Compare what the reps promise with what the numbers say. Follow up on every lead from the rep's own inbox. Find the deal that went quiet before the forecast misses.
Adella CRM is in beta and runs Adella's own sales today. Access for outside sales teams opens as the beta grows. $49 a seat a month once it does.
01The number
Hit the number you forecast.
The forecast from the numbers and the forecast from the reps, side by side, saved every night and compared with what closed. By the second month you know whose numbers to believe. Forecasting.
Adella CRM · Beta
Reps commit 18% more than the stages support. The gap has held for six weeks.
Both numbers are kept every week, so the gap is a record, not an opinion. Illustrative pipeline.
02The quiet deal
Save the deal before it goes cold.
A deal that has not moved in fourteen days goes on a list, with a task and an owner, before it becomes a miss.
The call list
Pipeline $616k. Forecast from the stages $287k. Reps commit $340k.
Follow-ups go out from the rep's own mailbox. Illustrative pipeline.
03The reps
Reps sell from their own inbox. No new tool to learn.
Email from the rep's own mailbox, meetings on the rep's own calendar, a call list in the contact's local time. Mailbox and calendar.
Mailbox and calendar
Hi Sarah, September closed 14% down on August, and three things explain most of it.
The 20% code ended on 28 August and 38% of August orders used it $17,000. We cut Meta prospecting by 22% on 9 September after the pacing alert $8,900, and profit improved by $2,300 as a result. GA4 stopped reporting for three days; the sales exist, the report did not see them $4,100.
The October plan is attached. Can we go through it Thursday?
Nothing is sent until you send it. Illustrative client.
The beta:
Ask for a seat. Run your pipeline the way Adella runs its own.
Adella CRM is in beta, running Adella's own sales. Access for outside sales teams opens as the beta grows: a free trial, then $49 a seat a month.
Email us. Nobody will call you unless you ask.
Pipeline $616k. Forecast from the stages $287k. Reps commit $340k.
Follow-ups go out from the rep's own mailbox. Illustrative pipeline.
What else changes:
Ten reports everyone trusts, because every number is defined.
Ten reports, each with what it counts written down, so arguments are about the business, not about the report. Reports.
Follow-ups sent for you, on your rules.
When a deal moves, a lead goes hot or a deal goes stale, a task is created, an owner assigned, an email sent or a meeting booked. Every rule is tested with a dry run first. Workflows and quotes.
When a contact says stop, it stops. Every time.
Do-not-contact and opt-outs are permanent, enforced everywhere, and no automation can clear them.
Business superintelligence that acts.
Free to start. One Adella account for every app.